Inside Dubai’s Ultra-Exclusive HushEdit Sale You Definitely Want on Your Calendar

If you thought you have seen every kind of luxury shopping event Dubai had to offer, think again. The city’s most stylish insiders are already whispering about HushEdit, the first-ever offline luxury sale from Hushday, the Middle East’s members-only private sales platform, and yes, it’s happening very soon.

From October 30 to November 2, HushEdit sale is taking over Area 57 in Al Quoz, transforming the industrial space into a sleek, high-fashion playground. The concept? A perfectly curated, invitation-only shopping experience powered by HushDay in collaboration with YOOX (yep, the same YOOX that’s part of the Net-a-Porter Group).

The Lineup Is Insane

We are talking 110 international brands, 15,000 pieces and discounts that will make you question if it is real with 70% to 90% off everything. Expect racks lined with Gucci, Isabel Marant, Dolce & Gabbana, Bottega Veneta, Sandro and Loewe just to name a few.

But before you picture a chaotic sample sale, think again. HushEdit is designed to feel more like a private showroom than a mad dash - no lines, no leftover stock, no chaos. Just a cup of coffee in hand (complimentary to first arrivals), good lighting and a space made for people who actually enjoy the art of shopping.

A Little French Skincare Moment

As if that weren’t enough, the event’s official beauty partner, Laboratoires Novexpert, will be there to keep things effortlessly chic (and glowy). Think: ultra-clean, clinically proven French skincare that’s 100% natural, vegan, preservative-free and safe enough for everyone. Basically, science meets Parisian simplicity.

The Vibe

Imagine this: a cool, minimalist venue in Al Quoz filled with covetable designer finds, stylists quietly circling and a sense that you’re part of something few even know is happening. That’s HushEdit. Doors open from 10 AM to 8 PM (and until 9 PM on weekends) and entry is strictly for HushDay members. Trust us, you will want to be on that list.

Register now at https://hushday.com/register/ because this is one of those blink and you will miss it fashion moments Dubai won’t stop talking about!