The Loft Fifth Avenue Brings New York Beauty to Al Ain with Two New Al Jimi Mall Destinations

The Loft Fifth Avenue is expanding its UAE footprint with two new destinations at Al Jimi Mall, Al Ain: The Loft Fifth Avenue Ladies and The Loft Fifth Avenue Gents, bringing the brand's signature New York-inspired approach to beauty and grooming to a new community.

Founded in 2008, The Loft Fifth Avenue has built its name on making luxury beauty and grooming feel effortless and accessible, without compromising on quality. At Al Jimi Mall Ladies, clients can access hair styling and treatments, nail care, facials, waxing and threading, lashes and brows, massage, body therapy, makeup and bridal services, while Al Jimi Mall Gents offers a dedicated grooming experience covering hair, grooming and wellness. Both locations will also offer membership packages for clients looking to make The Loft part of their regular routine.

"Al Ain has always been an exciting market for us, and opening both our Ladies and Gents destinations at Al Jimi Mall allows us to bring The Loft experience to an entirely new community," says Jacob Hrayki, Founder of The Loft Fifth Avenue. "Since 2008, our focus has been on creating a beauty experience that combines expertise, exceptional service, and the energy of New York with the lifestyle of the UAE."

With more than 15 years of experience across major global luxury beauty brands, Hrayki has shaped The Loft around the evolving needs of the modern UAE consumer. The Al Ain launch marks the brand's 19th and 20th locations across the UAE, joining existing destinations across Dubai, Abu Dhabi and Sharjah.