PAULA’S CHOICE Lands in Middle East at Sephora
- Raemona
- Oct 17
- 1 min read
Paula’s Choice, the pioneering skincare brand known for its science-backed formulas and commitment to transparency, has announced its official launch in the Middle East, exclusively available at Sephora Middle East.
This marks a significant milestone in the brand’s global expansion, bringing its cult-favorite products and empowering philosophy to a new community of skincare lovers.
Paula’s Choice, believe that knowledge is power - especially when it comes to your skin. That’s why they've spent nearly three decades challenging industry norms, educating consumers, and creating products that are both gentle and transformative.
From their Ingredient Dictionary to no-nonsense product labels, they've built a global community of skincare enthusiasts who value honesty, efficacy, and self-confidence.
Paula’s Choice is now exclusively available in-store at Sephora Middle East, and sephora.me.
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