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MALONE SOULIERS New For AW25

  • Writer: Raemona
    Raemona
  • Aug 10
  • 2 min read
MALONE SOULIERS New For AW25

Malone Souliers introduces the Winter 2025 Campaign - a snapshot of New York City life captured by  renowned street style photographer Tommy Ton.


From the vibrant vitality of Chelsea to the quiet corners of the Upper East Side, the images unveil a portrait of  a woman navigating the speed of the city, her style in synchronisation. A contemporary reimagination of a  cinematic female lead is played out in motion; every outfit an expression of eclecticism as she combines  modern, sartorial pieces with luxury evening accessories. Set against the buzzing streets of New York, every  move becomes a gesture, every action a moment of personal narrative; she is a protagonist in her everyday.  Through Tommy Ton’s lens, the Winter Campaign blurs the line between artistry and authenticity.


The Winter 2025 collection reinterprets the wardrobe of the femme fatale, twisting and playing with its tropes.  Anchored in sumptuous textures and sculptural silhouettes, bold contrasts meet elevated craftsmanship, from  crystal floral motifs and glossy patent lace to rich brown suede and leopard-print calf hair. Each detail evokes a  renewed sense of day-to-day opulence.


MALONE SOULIERS New For AW25

New styles include the Bettina pump, a modern take on Malone Souliers’ signature curved silhouette,  complete with a sleek diagonal strap and sculpted block heel. The Nomi sandal reimagines the classic T-bar in  velvet and satin, accented with a pearl-embellished buckle and a graceful peep toe, and the Nolan boot  features adjustable buckled straps inspired by vintage illustrations. The Moore slingback references Grace  Kelly’s timeless costumes, finished with delicate crystal details and sweeping lines, and the May clutch— introduced for Autumn 2025—completes the story with theatrical polish.


 

The collection is available available at Malone Souliers’ concession stand in Harrods, and & online at malonesouliers.com, Bloomingdales.aelevelshoes.com, Farfetch.com and Ounass. The collection is also available in store at the Malone Souliers store in Qatar, Villagio Mall, Bloomingdale’s Kuwait, Bloomingdale’s UAE, Tryano Abu Dhabi, and Harvey Nichols Kuwait, Riyadh, and Dubai.


MALONE SOULIERS New For AW25

 

 
 
 

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