Hot Pop Up // Sunsilk Luminous 100 Range

Youth-favourite haircare brand, Sunsilk launches it’s all-new Luminous 100 Range, including five powerhouse products to make your hair illuminated like never before: Shampoo, Conditioner, Hair Mask, Leave on Cream and Leave-On Serum. 

Infused with Glycol & Vitamin C Complex, this range does not just amplify shine but it seals it in, giving your hair a visibly healthier and glossier look. Spotlighting  the Luminous 100 Range, Sunsilk joins forces with the iconic eyewear brand - Lenskart for a vibrant summer collab designed to make you shine literally! This unique association brings to life the new range from Sunsilk with statement pink tinted eyewear collection at Lenskart.

This fun and innovative collaboration is set to turn heads, offering Gen Z statement style-setters a chance to shine like never before. The Luminous 100 Range gives you 5x illuminated hair for 100 Hrs for that extra shiny hair that you would need Sunglasses to handle this shine and what better way to complement that sheen than with perfectly paired pink sunglasses. 

Sunsilk is launching this limited-time partnership with Lenskart across UAE from August 25 to September 25, where customers get to experience the magic in-store^* or via online purchase. With every purchase from the exclusive pink eyewear collection, shoppers will receive the entire Sunsilk Luminous 100 haircare range, a complete routine designed for maximum dazzle. 

To celebrate the partnership, Sunsilk is inviting customers to personally visit and enjoy an exclusive interactive in store pop up. The activation will be open to consumers in the UAE offering an immersive in-store experience at the Lenskart outlet at Yas Mall, Abu Dhabi on September 12th, and September 13^th, 3pm onwards.

Sunsilk is hosting a series of engaging touchpoints for customers to enjoy during the activation including matcha treats, customised hair styling and braiding stations in addition to an exclusive eyewear chain customisation bar.

Whether you are upgrading your hair styling tactics or shopping for new statement pink tinted sunglasses for the summer, this collaboration is your invitation to shine on. This one of a kind fun tie-up between both distinguished brands, is a must visit for every hair care and fashion loving individual.